Communication is an essential part of our work at UC Santa Cruz, whether it’s getting the word out about groundbreaking research, writing about student life, seeking donor support, emailing colleagues, or inviting alumni to an event.
Communicating clearly, professionally, and consistently enhances our ability to fulfill UC Santa Cruz’s mission. It engages our readers, gives us credibility, helps our audiences understand our message, and imparts the respectability expected from a university.
This site is a toolkit providing guidance on how to communicate with both internal and external audiences. You’ll find brand, editorial, visual design, media relations, social media, web, and email resources to help you help yourself. We’ve also included contact information on each main page in case you have questions or suggestions.