Op-eds are a powerful way to share your expertise and perspective with the public. They elevate public discourse, help shape conversations around complex issues, and can influence policy makers, elected officials, and community leaders.
As scholars at a major research university, you bring valuable knowledge to public debates. Writing an op-ed can:
- Help inform public understanding
- Build your visibility as a thought leader
- Raise the profile of your department, division, or campus
- Create new professional opportunities and collaborations
Tips for getting published
Everyone wants to appear in the New York Times, but you’re more likely to be published in local, regional, or specialized outlets––and those can have a significant impact. Editors are looking for:
- Fresh perspectives
- Strong, clearly stated opinions
- Arguments that challenge conventional wisdom
- Timely takes on current events
To improve your odds:
- Take a clear stance and back it up
- Be direct, persuasive, and authentic
- Aim for 600-700 words––concise and punchy wins
- Avoid jargon––write for a general audience
- Use vivid language, short anecdotes, and a clear structure: compelling intro, three key points, and a strong conclusion with a call to action
Getting started
Ready to write? Follow these steps:
- Pick a topic with a strong news hook or timely relevance
- Identify your audience and the publication that reaches them
- Test your idea with a colleague or someone outside your field
- Draft a five-word headline and a three-sentence summary
- Write your piece
- Review, revise, and polish your draft
How we can help
The communications and media relations team is here to support your success. We can:
- Workshop your op-ed ideas
- Offer feedback on drafts
- Suggest appropriate outlets for your topic
- Help strategize your pitch to editors
Tip: Editors make decisions quickly. Your opening sentence must grab attention immediately. Think topic, timeliness, and traction.
What to expect during the editing process
If accepted, your piece will likely be edited. This is standard. Editors aim to strengthen your writing, not change your voice. You’ll have the chance to review and approve the final version before it goes live.
Note: You won’t write the headline. Editors or copywriters will craft it to suit the publication’s style and space.
Parting thoughts
Let us help you share your voice and expertise with the wider world. Op-eds are a vital tool for public engagement––and your perspective matters.
Have questions? Need clarification? Reach out.
You can email team members to share a story idea, learn more about working with the media, or to answer any questions you may have about the media.