The News and Media Relations team promotes UC Santa Cruz research and achievement, works with journalists to spread news about campus, and generally strives to raise the university’s profile.
As a public university, many UC Santa Cruz documents—memos, emails, budgets, and more—are subject to scrutiny from reporters, taxpayers, and others.
The media play a crucial role in sharing the story of UC Santa Cruz, and the campus public information officers—often called PIOs—are charged with working with reporters and helping spread news about UC Santa Cruz.
Policy regarding media outreach for industry contracts
Communications and Marketing has templates to help you start drafting news stories, news briefs, and media advisories.
Refer to these guidelines when preparing for interaction with the media.
Policy for using the UC name
Op-eds are a great way to share your views with the public; they help raise the level of public discourse, and contribute to better public understanding of current affairs and complex issues.