The News and Media Relations team promotes UC Santa Cruz research and achievement, works with journalists to spread news about campus, and generally strives to raise the university’s profile.
As a public university, many UC Santa Cruz documents—memos, emails, budgets, and more—are subject to scrutiny from reporters, taxpayers, and others.
Public information officers
The media play a crucial role in sharing the story of UC Santa Cruz, and the campus public information officers—often called PIOs—are charged with working with reporters and helping spread news about UC Santa Cruz.
Media outreach for industry contracts
Policy regarding media outreach for industry contracts
Media relations templates
Communications and Marketing has templates to help you start drafting news stories, news briefs, and media advisories.
Refer to these guidelines when preparing for interaction with the media.
Use of the UC name
Policy for using the UC name
Writing an opinion column
Op-eds are a great way to share your views with the public; they help raise the level of public discourse, and contribute to better public understanding of current affairs and complex issues.